Christina O'Connell: Squiggle Squaggle

Artist statement

I have really enjoyed exploring the similarities and differences between graphic design and art and knew for my senior project that I wanted to showcase both. Creating design systems and then figuring out how to implement consistency across a variety of outlets is a fun puzzle I enjoy putting together, so with Squiggle Squaggle, I’ve created a cohesive brand system along with the products that live within that brand.

When deciding what to place inside of this emerging ecosystem I’ve created, I get inspiration from everyday objects around me that stand out to me as interesting or make me happy. It is important to me that Squiggle Squaggle brings joy and happiness to anyone who comes into contact with it. This project has been an exciting exploration and a relaxing get away for me, and I want others to feel that when they take in what I have created.